Built for the people who keep buildings running

The problem we solve

Commercial service companies — HVAC contractors, landscapers, janitorial firms, roofers, pest control operators, and dozens of other trades — are responsible for maintaining the buildings where people work, shop, and live. They keep the lights on, the air cool, the grounds maintained, and the systems running.

But when it comes to finding new customers, most of these companies are stuck in the past. They drive neighborhoods looking for prospects. They cold-call building front desks. They wait for referrals. They buy stale lead lists that were never built for their industry. The result is wasted time, missed opportunities, and growth that depends on luck rather than strategy.

What Greenfinch does

Greenfinch gives commercial service companies the same kind of sales intelligence that software companies and financial services firms have had for years — but tailored specifically to the commercial property market.

We start with comprehensive property data: building age, square footage, lot size, roof type, HVAC systems, and dozens of other attributes sourced from county appraisal districts and commercial data providers. We layer on AI-powered research to identify building ownership structures, property management relationships, and the specific decision-makers who authorize service contracts. Then we verify contact information so your sales team reaches the right person, not a voicemail box.

The result: your reps spend time selling, not searching. They reach decision-makers, not gatekeepers. And they close portfolio deals, not one-off contracts.

Our approach

We believe in three things:

• Data should be specific to the job. A landscaping company needs landscapable square footage. An HVAC contractor needs AC type and building age. A roofer needs roof area and cover type. Generic commercial real estate data does not serve these use cases. We build data products that match the way each trade actually sells.
• AI should do the research, not replace the relationship. We use AI to find and verify the information your sales team needs — ownership structures, management companies, contact details. But the relationship is yours. We give you the intelligence to start better conversations, not an automated outreach machine.
• Growth should be systematic, not accidental. The best commercial service companies treat prospecting as a data problem. They know their target building profile, their ideal customer, and their territory. We give them the tools to work that system at scale.

The team

Greenfinch is built by a team with deep experience in commercial real estate data, sales intelligence, and enterprise software. We are based in Dallas, Texas — in the heart of one of the largest commercial property markets in the United States.

We work closely with commercial service companies of all sizes, from single-truck operations to national platform companies, to make sure the product solves real problems in the way their sales teams actually work.