Guides and playbooks for commercial property prospecting.
You have 5+ reps and a dedicated manager. This is how to design coverage, set quotas across the team, run pipeline reviews that actually forecast revenue, and integrate Greenfinch with your CRM stack.
You have reps but no sales manager — usually the owner is still running the team between operations duties. Here is how to organize territories, lists, and pipeline so reps produce without tripping over each other.
The transition from owner-led sales to your first rep is where most commercial service companies stall. Here is how to use Greenfinch to hand off a territory, set quota, and get a new rep producing in 90 days.
You are the crew, the estimator, and the salesperson. Here is how to use Greenfinch to find, pursue, and close commercial accounts when your time is the bottleneck.
How to identify property management companies that control multiple buildings and pitch portfolio-wide service agreements instead of one-off contracts.
How to read and use commercial property data — year built, square footage, ownership structures, and appraisal records — to identify your best prospects.
How to identify and reach the actual decision-maker for commercial property service contracts — property managers, facility directors, asset managers, and building owners.
The fundamentals of prospecting commercial properties for service companies — from identifying your ideal property profile to building a repeatable pipeline.